The international activity of S.R. Binyamina Investments Ltd. includes the design and construction of sod grasses in Israel, Egypt, Greece, Russia and Azerbaijan. Lawn design is based on a match between grass types and varieties and the climate as well as the specific area of the lawn. For achieving this, sod grass design is based on data survey, including: climate, soil type, technical equipment, human resources, economical feasibility as well as consumers' market segmentation.
Design and implementation stages:
Locating a suitable area for the sod grass (water and soil testing)
Design of an irrigation system
Purchase of equipment
Selecting and purchasing seeds or grass plants
Training work teams
Locating suppliers of pesticides and fertilizers
Preparing the soil for the crops
Following up on the crops' growth process
Designing a marketing array and training sales managers
Training teams for lawn's construction and maintenance
Upon completion of the sod grass' design and construction process, the local staff can independently operate the sod grass. Additional professional support is available and is rendered on the basis of means of communication and sod grass' visits throughout the year.
